Dundee and Angus Chamber Webinar: Managing Agents And Distributors

Date Event: 28/07/2020 Published by: Scottish Chambers Address: https://www.dundeeandanguschamber.co.uk/events/Managing-Agents-and-Distributors_5012.html

With the aim of helping you to access new markets and develop your business in 2020, Fife has teamed up with Tay Cities International Trade & Investment Partnership to co-ordinate a selection of Webinars, each with differing opportunities to support your trade journey.

The first Webinar being delivered later this month, by Jeff Lockhart of St Andrews Management Centre, will be Managing Agents and Distributors. This is an interactive Webinar which is designed to help participants understand how working with Agents and or Distributors can help grow their business overseas. It will explore the different aspects of the legal relationship between the Principal and the appointed partner, the cost implications to the business, along with guidance on how to successfully approach the selection, appointment and management process.

This Webinar will help companies to understand the practical and legal implications of working with agents and distributors in comparison with alternative market entry options. This, in turn, will help to inform the development of an appropriate export strategy for their target market.

This Webinar is suitable for anyone within an organisation who has responsibility for developing business in oversea markets.

Topics covered:

Overview of options for routes to market – one size does not necessarily fit all
The difference between Agents and Distributors and how they operate, including cost advantages and disadvantages
Considerations regarding territory and the differing levels of authority
Legal considerations – EU Competition Law and the EU Commercial Agents Directive
Contracts – key elements to include in Agency and Distributor agreements
How to select a good agent/distributor and pitfalls to avoid
Ways to manage your overseas partner and keep them motivated
Where to find help
Understand the difference between agents and distributors and their respective roles
Know the key points to consider when selecting and appointing an Agent or Distributor
Understand how Agents and Distributors can help you grow your business overseas